Happy New Year from the Sauti Team!
As we prepare to launch our platform, we are excited to have the results from our initial research and engagement with traders at the border. Entering 2017, we would like to thank our investors, partners and most importantly future platform users for supporting our vision!
Key Findings from Customer Discovery
Over the last four months, Sauti has been engaged in a process of customer discovery, involving both quantitative and qualitative fieldwork at Busia and Malaba border crossings. Through surveys, focus group discussions and informal conversations we have worked closely with the traders to develop a unique, mobile-based solution to the […]