In 2017, Sauti launched our mobile-based trade and market information platform in Kenya, and Uganda, and we have since expanded to Rwanda and Tanzania with more than 28,000 users to-date. We have also conducted research assignments for clients such as Google.org, TradeMark East Africa, Busara Centre for Behavioural Economics, and Tetra Tech across six African countries to support them in their research and development work.
Sauti Trade & Market Information Platform
Sauti Trade & Market Information Platform Impact
Access to information is critical for cross-border traders to identify trade opportunities, comply with trade regulations, and negotiate favourable prices in foreign markets. Sauti’s trade and market information platform directly targets the barriers to information to enhance small-scale competitiveness and profitability in East Africa.
Sauti is like a secret partner in my business – it’s there to give me information before I go to the market and help me estimate my profit. Before I even leave my house I know the price of groundnuts in Gulu and Lira, the current exchange rate and the amount of tax I will pay.
With Sauti now, at the comfort of my couch or kitchen, I can get all the business and customs information I need right in my cheap old phone. I’m now more confident to pass through the gazetted route and not scared of personally clearing my goods.